Curiosity about life in all of its aspects, I think, is still the secret
of great creative people.

WordPress Advantage

WordPress Logo
WordPress was born out of a desire for an elegant, well-architectured personal publishing system built on PHP and MySQL and licensed under the GPL. WordPress is fresh software, but its roots and development go back to 2001. It is a mature and stable product.

WordPress is an Open Source project, which means there are hundreds of people all over the world actively working on it. (More than most commercial platforms.) It also means you are free to use it for anything from your cat’s home page to a Fortune 500 web site without paying anyone a license fee and a number of other important freedoms.

Even though WordPress started as just a blogging system, it has now evolved to be used as a full content management system and so much more through the thousands of plugins, widgets, and themes, WordPress is limited only by your imagination. (And tech chops.)1

WordPress powers 14.7% of the top million websites in the world, up from 8.5%, and the latest data show 22 out of every 100 new active domains in the US are running WordPress.2



Why WordPress is great for your business

Below are just some of the reasons why you will want your website to run on this publishing platform.

Affordable and easy to manage

Owning a WordPress site is cost effective, the publishing platform is free, so many great looking templates are offered for free as well as the hundreds of plug-ins which add functionality to your site.From installation to everyday use, WordPress was designed to be user friendly – managing content, plugins, widget, templates can be all done via a graphical dashboard/admin panel. And whenever you encounter something unfamiliar, the huge amount of documentation available from the official site down to the forums and tutorials elsewhere are all just one google search away.

Standards Compliant and Secure

Although WordPress is a turnkey solution, where you can start publishing your content right after installation; it is also built to be highly flexible, your WordPress site can be as simple or as feature rich as you want. Don’t want your site to have a blog? You can easily turn it off. You can even change your site’s look from season to season without mangling your navigation or your layout.Adding or removing functionality is a one click affair because WordPress uses plug-ins, no tedious or risky installation here. The availability of good WordPress plug-ins is vast because WordPress enjoys a huge and active developer/community following.

Standards Compliant and Secure

Even though WordPress is free software, it is built with standards compliance in mind, the generated markup of WordPress is W3C compliant – very important for interoperability and forward compatibility with the browsers of the future.

Security wise, using WordPress affords you peace of mind because it is continuously maintained by a community of hundreds of people that read the code every day, audit it, update it, and care enough about keeping your installation safe – the release of updates are weeks apart from each other because updating is going to keep your site safe from the bad guys. WordPress also made upgrading core and plugins a one-click procedure.

Easy content update and Social integration

People expect your content to be up-to-date. In today’s age of Facebook and Twitter, site visitors want content that is always relevant, fresh and socially engaging. People want to be able to comment on your content and share it on their social networks if they like it. All that and more can be done with WordPress.
When it comes to updating your site’s content, you don’t need special software, with WordPress you are provided with WYSIWYG interface to edit your posts and pages – an experience is very much like using a word processor. If you have multiple writers, WordPress is also great for your workflow; you can even setup accounts in such a way that only you can have full control of what post or article gets published to your site.